Customer Scripts
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What to do after someone shows interest in your business
Getting interest in your business can feel encouraging and uncomfortable at the same time. Someone has replied to your post, asked about your service, commented on your idea, requested a price, or said they might need what you offer. That is a good sign, but it can also bring up a new problem: What do…
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What marketing materials does a new business need?
A new business does not need every marketing material straight away. It is easy to feel as if you need a logo, website, flyers, social media templates, business cards, photos, brochures, adverts, email list, booking page and printed packaging before you can start. Some of those things may be useful later. But at the beginning,…
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How to announce your new business on social media
Announcing your new business can feel strangely difficult. You might know what you want to offer, but posting it publicly makes it feel real. Suddenly you start thinking about what people will say, whether the business looks ready enough, whether the wording sounds awkward, and whether anyone will care. That hesitation is normal. Your first…